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Online Business Directories – Are They Worthwhile? (LGP#6)

July 10, 2015 by nick Leave a Comment

http://media.blubrry.com/lgpodcast/p/s3-ap-southeast-2.amazonaws.com/leadgenerationpodcast/Ep6-OnlineBusinessDirectories.mp3

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We all know that the physical YellowPages directory is barely used anymore, but what about online business directories? There’s thousands of them out there including some big brands, a lot you’ve never heard of and plenty of industry specific directories as well. Can they be a valuable source of leads or is advertising with them a waste of time and money?

In this week’s episode of the Lead Generation Podcast we’re talking with the founder of Service Crowd, Daniel Duckworth, about online business directories and whether small businesses should consider them as a lead generation source. This is the first part of our interview with Daniel, the second part will be included in our next episode where we will talk about the ‘Quote Comparison’ or ‘Get Quotes’ type of websites.

Online Business Directories - Are they worth it-

This episode is brought to you by our Lead Generation Strategy report. If you have a small business and you’re looking for a new marketing channel to generate more leads, this is the best option for you to help you get started. Once you’ve ordered your report we send you a list of questions about your business and situation and then do some research and analysis to determine the best lead strategy for you. Go here or click the banner below to order yours today.

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Mentioned in this episode;

  • Service Crowd
    Daniel Duckworth on Linkedin
  • Top Ten Australian Business Directories article
  • Directories mentioned: Yellow Pages, TrueLocal, Hotfrog
  • Local citations from business directories can help improve your business’ local search rankings. Here’s our list of directories where you can get citations
  • Service Crowd’s Home Improvement Guides

Transcription coming soon.

Filed Under: Lead Generation, Podcast

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I’m a Level 8 in Google’s ‘Local Guides’ Program

Nick Morris Local Guides

‘Local Guides’ is Google’s program for encouraging people to contribute photos, reviews, ratings and other info to the Google Maps platform. These are the people who will most likely leave reviews of your business on Google so it helps to understand how the platform works. See my contributions here.

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